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Have you heard of Rejection Sensitivity Dysphoria?

Have you ever found yourself replaying a WhatsApp message for three days because someone replied with a ‘thumbs up’ emoji instead of something more positive?  Or have you convinced yourself that someone was annoyed with you because they took a bit too long to reply?  Or maybe criticism, awkward feedback or feeling left out hits you so hard that it feels physical and you end up wanting to run away and hide from shame?


Vicki Clark, founder of Neon Mind
Vicki Clark, founder of Neon Mind

That might be Rejection Sensitivity Dysphoria.

Rejection Sensitive Dysphoria (or RSD) is an intense emotional response to real or perceived rejection, criticism or disapproval.  It’s commonly linked with ADHD and neurodivergence, although not everyone who experiences it is neurodivergent.

The important thing to understand is this: it’s not ‘being dramatic’, ‘oversensitive’ or attention-seeking.  For many people, the emotional reaction is immediate, overwhelming and incredibly real.


What does it feel like?

RSD can show up in lots of different ways.  For some people it looks like overthinking, people-pleasing and imposter syndrome, for others it can look like shutting down, avoidance or spiralling self-doubt and in some people all of these together.

For example you might:

  • Assume people are upset with you when they aren’t

  • Read deeply into short messages or changes in tone

  • Avoid trying new things in case you fail or embarrass yourself

  • Take feedback incredibly personally

  • Struggle to “let things go”

  • Feel devastated by things other people seem to brush off


One of the hardest things about RSD is that it can impact your whole life without you even realising it.  The jobs you don’t apply for, the conversations you avoid, the way you bend yourself to keep other people comfortable, the constant second-guessing, the list goes on…


What causes it?

Current theories suggest that RSD is linked to repeated experiences of criticism, misunderstanding or feeling ‘different’, especially in childhood, that threatened our feeling of belonging and created a belief that to be accepted and liked, we have be perfect.

Over time, those experiences can create a nervous system that becomes highly alert to signs of rejection or failure, making even small cues feel deeply threatening


Can it be managed?

Yes, absolutely.  The important thing is to learn how to slow down the emotional reaction and respond differently to it

Things that can help include:


Naming it - Sometimes simply recognising ‘this might be rejection sensitivity talking’ can reduce the shame spiral.


Checking the story - Ask yourself what evidence you actually have around what’s going on here and whether there might be another explanation.  What is fact and what is fear?


Regulating before reacting – If you find yourself feeling the needs to send an emotional text, over-apologise or completely withdraw - pause first.  Your nervous system may need calming before your brain can think clearly.  Try going for a walk, having a cup of tea or listening to a favourite song.  Often the emotional response subsides after 10-15 minutes.


Building self-worth outside of approval - This is a big one. The more your self-esteem depends on external validation, the more painful rejection feels and this is often where coaching can help.

Coaching creates space to untangle all of this and help you understand what’s happening  so that you can notice your patterns with more compassion and build practical strategies that actually work for your brain and nervous system.

Most importantly, coaching can help you stop seeing yourself as ‘too sensitive’ and start understanding yourself in a kinder, more accurate way.


Connect with Vicki Neon Mind - ADHD & Neurodiversity Coach

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